Innovation and Future

Every 12 Minutes, a New Plastic Surgery Case Is Simulated with Arbrea Labs Technology How Arbrea's AR tools became the #1 simulation platform in the…

A simulation shown in a consultation makes an implicit promise. The patient understands it as: this is roughly what I will look like when this…

The 30th ISAPS World Congress runs from October 27 to 31, 2026, at the Cancun Center in Mexico, with the pre-congress day on the 27th…

The American Society of Plastic Surgeons has released its 2025 procedural statistics: 1,523,330 cosmetic surgical procedures in the United States, up 7 percent year over…

A patient comes back for their six-month follow-up. The result looks good genuinely good. But six months ago, the simulation you planned around projected something…

Take one patient. Same anatomy, same tissue quality, same skin envelope, same 375 cc round implant. Hand the case to two experienced surgeons. One places…

Look closely at the letter A in our logo. Most people see a letter. Some see a mountain, fair enough, we're a Swiss company. But…

AI data quality matters more than data volume. There's a common assumption about AI: feed it more data, and it gets better. It sounds logical.…

For years, 3D body reconstruction and simulation lived in two separate worlds. On one side, companies like Unity, Weta FX, and Boston Dynamics, among others,…