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Arbrea Talks: free online events to explore the trend topics of the virtual world


Arbrea Talks is the first webinars series explicitly intended for cosmetic surgery specialists. Issues connected to the interaction between medicine and new digital technologies will be discussed at each appointment, allowing the participants to stay updated about all the latest developments in the MedTech sector.

The web3‘s advent will change the way people seek information from the internet and interact with doctors, modifying patients’ behaviours once more. Patients’ requests will evolve towards increasingly immersive and realistic experiences as augmented reality technology grows and the Medical Metaverse emerges.

Furthermore, this will assist in bridging the gap between doctor and patient; on the other hand, specialists in the field will need to stay up to speed to continue to guide their patients’ relationships successfully.

Arbrea Labs, the pioneers of MedMetaverse and leaders in the development of virtual reality tools for aesthetic medicine, is hosting a series of free online meetings with some of the industry’s leading experts on relevant topics such as medical marketing, the use of cutting-edge technologies, and the value of monitoring the flow of medical information available on the web.

The aim is to work beside doctors to ease the exchange of information between deep-tech and aesthetic medicine, establishing new forms of dialogue that could reflect the importance of patients’ and doctors’ needs and requirements.

Arbrea’s mission is to create people-centric tools that are fast and easy to use, offering a digital bridge connecting aesthetic professionals and patients. During the episodes of Arbrea Talk, we will have greater opportunities to meet pioneers in the health, deep-tech, and marketing field to get practical answers to some of the most common queries and curiosities about the virtual medical world.

How to convert your follower into patients

During our first webinar, we will discuss one of the most frequent questions in the world of social networks: “How can I convert my followers into patients?“.

Social networks are a key virtual showcase to present professionalism and aesthetic outcomes to potential patients. But a huge community doesn’t always lead to the desired results. The second crucial stage in converting users into satisfied patients is interacting with them. We’ll learn how to use your Instagram, Facebook, or LinkedIn account to its full potential, putting in place winning strategies to engage your network effectively with the help of our two guests:

Dr Michael Marion is a double board-certified plastic surgeon specialising in all aspects of cosmetic surgery, specifically in facial rejuvenation, breast surgery and body contouring. Dr Marion is Board Certified in Plastic Surgery, a Diplomate of the American Board of Plastic Surgery, and a Member of the American Society of Plastic Surgeons.

Dr Andreas Lindahl is the founder and owner of Caroviva Clinic, where he performs surgery within all areas of plastic surgery. He is a member of the Swedish Plastic Surgery Association (SPKF), the Swedish Society for Aesthetic Plastic Surgery (SFEP), the Swedish Medical Association and the American Society of Plastic Surgeons (ASDr.PS).

The webinar will take place on February 24th at 7.00 pm (CET). The registration is free. At the end of the event, participants can book a free training session with one of the Arbrea Labs experts.