Business

Origins of Arbrea: Medicine, Surgery and Computer Science.

By August 24, 2020 One Comment

Our CEO Endri Dibra has a long history of passion for the realms of medicine, surgery and computer science. To him, it would not be possible to extract one aspect from another. This passion was heightened after breast cancer occurred in his family. It changed the way he perceived the combination of the three, especially after having witnessed the trauma of mastectomy and its psychological impact on women.

The contemplation of finding a solution as a follow up to breast cancer rehabilitation ran in the background of Endri’s mind as he was undergoing his PhD thesis at the Computer Graphics Laboratory at ETH Zurich, Switzerland. During this time, Endri was reconstructing digital human avatars from single images, which started during Endri’s stint at Disney Research but only materialized and discovered real world application during his PhD.

Perhaps it was not a coincidence that he met with fellow co-founder Ben Huber. On top of his professional experience in industrial inspections and space robotics, he also shared something in common with Endri: breast cancer in family history. Over many coffees and long late-night discussions later, along with a consultation with a plastic surgeon in preparation of producing their own prototype, Arbrea Labs was born.

Breast was a real technical challenge for scanning due to the big lack of available data. Endri and Ben used various techniques from visual computing to generate realistic-looking synthetic data, in order to fuel the algorithms on which the Arbrea app is based today. Backed by decades of research and their common passion as fuel, they managed to develop the Arbrea app for surgeons. Their pilot project was launched within a short period of time. Less than a decade ago, it would have been impossible to say that there’s an app that can pre-visualize breast surgery results for plastic surgeons. Today, there’s definitely an app for that. The realms of medicine, surgery and computer science have finally joined forces.

CEO Dr. Endri Dibra & CTO Dr. Ben Huber

 

 

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